Young Consumers Lead a New Fashion Trend
The secondhand clothing market has experienced explosive growth in recent years, becoming a new favorite in the fashion world. Young consumers, in particular, are driving this trend, viewing secondhand clothing as both a budget-friendly and eco-conscious lifestyle choice.
In 2023, the global secondhand clothing market was valued at $37 billion, with projections indicating it will grow to $64 billion by 2028. Gen Z and Millennials are leading this market growth, showing a significantly higher acceptance of secondhand clothing compared to other age groups. They see it as a way to save money and reduce environmental impact.
Online platforms like ThredUp, Depop, and Poshmark have gained popularity by providing convenient secondhand clothing trading services. These platforms attract young users through social media and community engagement.
The rise of the secondhand clothing market is reshaping traditional consumption patterns and presenting new opportunities and challenges for the fashion industry. As consumer interest in sustainable fashion continues to grow, the secondhand market is expected to maintain its strong upward trajectory.